When it comes to catering Boston will not disappoint. The city is renowned for its excellent service providers, who range from mobile vendors to those contracted by large multinationals. The business is not just about food, however; its about creating a total experience encompassing all elements of an event. For this reason, many food only vendors have gradually expanded their portfolios to include event planning and management.
Organizing events is a complex activity that requires planning, flawless execution and perhaps a bit of luck. This field is not homogeneous, but can be classified into four categories. The first one is providing services for special events. These include weddings, anniversaries, receptions and large scale parties. The provider will bring food and service, as well as plan other aspects of the event, such as decorations, seating and so on.
This is characterized by one planner providing the food, decorating the venue, providing the music, cleaning up after the event and so on. The advantage of this method to a client is that they do not have to deal with myriads of suppliers. To the provider, there is the opportunity to utilize and test all the capabilities that they may have.
It is also a way of making extra profit, since they provide a lot more than the food. If there is something they are not good at, they can sub contract it at a profit. Consistently successful providers tend to attract more business by referrals and word of mouth. In this field, then, a provider is as good as their last job; bad reviews can kill a business overnight.
The primary disadvantage of this field is that cuisine has to be limited to what is popular; there is no room for experimentation. There is also a lot of competition. Some providers focus on servicing the industrial and institutional market. This includes schools, hospitals, prisons, universities among others. This field offers consistent cash flow, since contracts are biannual or annual. Service is also basic since most institutions use a cafeteria style system.
Those who succeed will get more business and consistent revenue, since businesses tend to be more regular with their events. For those who love experimenting, this is not the field for them; corporate tend to be more restrictive on the kind of cuisine served, and the decor has to be more muted. A less popular niche is serving industries and institutions. Its lack of fame is due to several factors. One is that contracts tend to be long term, which means there is little room for new players.
The other is that institutions prefer those who already have experience serving clients with a similar profile. Since the number of meals to be served is very large, a lot of capital is needed. This is not the field for those who love beauty; focus is generally on function, not looks. For instance, service is by the cafeteria style system.
The primary disadvantages of this method include the fact that all the equipment used has to fit in a confined space, which may not be efficient. Also, service providers may operate at multiple venues, or even cities, making it difficult for them to build a brand and a loyal customer base. When it comes to catering Boston has several ways service providers can do business, and these are some of them.
Organizing events is a complex activity that requires planning, flawless execution and perhaps a bit of luck. This field is not homogeneous, but can be classified into four categories. The first one is providing services for special events. These include weddings, anniversaries, receptions and large scale parties. The provider will bring food and service, as well as plan other aspects of the event, such as decorations, seating and so on.
This is characterized by one planner providing the food, decorating the venue, providing the music, cleaning up after the event and so on. The advantage of this method to a client is that they do not have to deal with myriads of suppliers. To the provider, there is the opportunity to utilize and test all the capabilities that they may have.
It is also a way of making extra profit, since they provide a lot more than the food. If there is something they are not good at, they can sub contract it at a profit. Consistently successful providers tend to attract more business by referrals and word of mouth. In this field, then, a provider is as good as their last job; bad reviews can kill a business overnight.
The primary disadvantage of this field is that cuisine has to be limited to what is popular; there is no room for experimentation. There is also a lot of competition. Some providers focus on servicing the industrial and institutional market. This includes schools, hospitals, prisons, universities among others. This field offers consistent cash flow, since contracts are biannual or annual. Service is also basic since most institutions use a cafeteria style system.
Those who succeed will get more business and consistent revenue, since businesses tend to be more regular with their events. For those who love experimenting, this is not the field for them; corporate tend to be more restrictive on the kind of cuisine served, and the decor has to be more muted. A less popular niche is serving industries and institutions. Its lack of fame is due to several factors. One is that contracts tend to be long term, which means there is little room for new players.
The other is that institutions prefer those who already have experience serving clients with a similar profile. Since the number of meals to be served is very large, a lot of capital is needed. This is not the field for those who love beauty; focus is generally on function, not looks. For instance, service is by the cafeteria style system.
The primary disadvantages of this method include the fact that all the equipment used has to fit in a confined space, which may not be efficient. Also, service providers may operate at multiple venues, or even cities, making it difficult for them to build a brand and a loyal customer base. When it comes to catering Boston has several ways service providers can do business, and these are some of them.
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